25 years ago when we had a dream to satisfy all of our cravings. Since then we have been travelling the world to bring all that you were missing. Today U-Food is among the leading premium food importers and distributors in the region. 25 years and we're just starting. Established in 1994 to import fresh products from France to Lebanon, U-Food grew to become the leader quality products segment. Over the last 25 years, and through a continuous effort from all its stakeholders, our company counts today more than 100 employees. With 2 warehouses at Hazmieh totalling 1500 square meters and a fleet of 16 refrigerated trucks, we serve 973 POS all over Lebanon. In 2005 AUF was established in Jordan, followed by Benina Qatar during 2008, and Benina Kuwait in December 2016. through our company, U-Group in Paris/Rungis established in 1991, or by direct shipments from our suppliers, we have weekly air shipment, in addition to regular chilled & dry sea containers. Today we import products from more than 25 countries, represent around 90 companies. Our initial objective in Lebanon, and later in Jordan, Qatar and Kuwait, was to introduce quality food products and educate consumers on how to enjoy them. Today we look to stay leaders in our sector and increase our market share through intensive marketing activities, developing new ways of consumption, and introducing innovative products from suppliers on regular basis. As consumers’ behaviour is changing, so is our range to match their expectations and needs.